CSV template / Free resource
SEO audit checklist for technical, content and conversion review
Download a practical SEO audit checklist covering discovery, crawling, indexing, technical SEO, content, internal links, local search, measurement and prioritisation.
Download the SEO audit checklistNo email gate · Editable CSV · No tracking claims

Purpose
Use the file to improve the decision—not complete paperwork.
Use the checklist to organise evidence and ownership before turning crawler exports into recommendations. It is a review framework, not an automated score or ranking guarantee.
01Business and website context
02Crawling, indexation and canonical checks
03Technical and template review
04Keyword-to-page mapping
05Content and entity review
06Internal links and local SEO
07Measurement and conversion checks
08Impact, effort, owner and validation fields
How to use it
Four steps from template to working system.
- 01
Create the baseline
Record the website, priority markets, key conversion, important templates, known changes and access available.
- 02
Collect evidence
Add affected URLs, source evidence and an explanation rather than marking an issue from a tool score alone.
- 03
Prioritise
Estimate impact, confidence, effort, risk and dependencies before placing work in sequence.
- 04
Assign and validate
Give each action an owner and define the check that proves implementation is complete.
Download and continue