Free resources / Templates · Checklists · Planning systems
Useful marketing resources you can put to work today.
Download practical GrowthLabs templates for SEO, Google Ads, Meta Ads, local search, CRO, website launches and campaign planning. Every resource is editable, free to use internally and available without surrendering your email address.
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No gate. No fake scarcity. Just working files.
Open any resource immediately. If you prefer one organised inbox reference, the optional library form sends every tool and template link in one email without subscribing you to a mailing list.
CSV / Free download
SEO audit checklist
Download a practical SEO audit checklist covering discovery, crawling, indexing, technical SEO, content, internal links, local search, measurement and prioritisation.
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Digital marketing brief template
Download a digital marketing brief template covering the offer, audience, demand, channels, website, evidence, measurement, budget, ownership and constraints.
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Website launch checklist
Download a website launch checklist covering content, technical SEO, redirects, responsive UX, accessibility, analytics, forms, performance and post-launch validation.
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CSV / Free download
Keyword mapping template
Map keyword clusters, search intent, funnel stage, target URLs, entities, internal links and measurement priorities without creating a page for every wording variation.
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CSV / Free download
Google Ads launch checklist
Review account access, campaign structure, search terms, bidding, budgets, assets, landing pages, consent and conversion tracking before launch.
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CSV / Free download
Meta Ads creative tracker
Plan Facebook and Instagram ad concepts, hooks, formats, audiences, destinations and qualified outcome metrics in one testing record.
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Local SEO and GBP checklist
Review Google Business Profile accuracy, categories, services, reviews, local pages, citations, tracking and conversion paths for local search.
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CRO experiment backlog
Organise conversion research, hypotheses, page changes, evidence, effort, risk, metrics and learning without treating every redesign as an experiment.
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Social media content calendar
Plan goals, funnel stages, formats, owners, calls to action, distribution and measurement with the original GrowthLabs calendar.
Open the guide and templateUse responsibly
A checklist supports judgment. It does not replace it.
Adapt every file to the website, market, platform, legal context and operating reality. A completed row is not proof that an issue matters; preserve the evidence and reasoning behind each decision.
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